What can you learn from Patti Pies?
By now you may have heard about the infamous Patti Pies. These are the pastries made by Patti LaBelle and sold at Walmart made a bit more famous by the viral video of James Wright Chanel.
Recently Ms. LaBelle is under fire for proclaiming Chanel didn’t make her pies famous. (Read how the pies got famous here.)
If you ask me it doesn’t matter if Chanel made LaBelle’s pies famous or not; and it really doesn’t matter what LaBelle says about Chanel’s involvement. She thanked him on social media and may have also sent him a gift, but when TMZ asked her if Chanel was responsible for being sold out at Walmart, LaBelle took the credit for the pies.
And well she should have!
You see, I remember LaBelle being on Arsenio Hall – you know when he did the show originally 20+ years ago – talking about pies. LaBelle was approached by Walmart for her cooking prowess to bring some oomf to their pastry offerings. This was in addition to LaBelle’s long-standing divaship as a singer, actor, and author.
LaBelle has been building her brand since the 1960’s!
So while Chanel may have brought some light to LaBelle’s latest offering, he got all the recognition he should have because instead of going viral for Patti Pies, Chanel needed to have some sort of product to sell On His Own (that’s a small shout out to one of LaBelle’s songs Chanel sang during the video).
That’s right. I can’t take credit for anyone eles’s hard work. And when I hit the limelight I need to be ready to sell…ME! Chanel is credited by some for spiking the sales of Patti Pies by $2.5 million in 72 hours. Now if LaBelle makes $1 per pie (and that’s a very high estimate), Chanel made her a quarter of a million dollars. This is LaBelle’s side side hustle so that is a nice passive income for a weekend. However, what if Chanel took those three million YouTube views and made himself $2.5 million dollars?
How could he have done that you ask?
That’s where #MentorMonday comes in. This week’s guest, Tracey La’Stell Slates, is a senior producer for the Steve Harvey Television Show and is going to tell US how to get ourselves and our products on television. And she is also going to talk about the impact we can make once we get there. Chanel made an impact, but once he hit the spotlight what was his next step? What product did he have ready for the marketplace? Would he have even had the fame he did if he hadn’t used Patti LaBelle’s product as the backdrop for his talents?
If you stay ready you don’t have to get ready and today’s episode of #MentorMonday is all about getting ready.
We’ll see you tonight for all the fun and information you’ve come to expect from #MentorMonday.